VidPenguin Productions Blog

Execution is the only thing that pays the bills in the creator economy. A great product is not a moat anymore. It is the entry fee.

I learned that the hard way in corporate tech. Teams built “perfect” software for months, then launched to silence.

So when I became a solo builder, I made a rule. I would never launch on hope. I would launch with a Go-to-Market strategy that forces reality early.

1) What a Go-to-Market (GTM) Strategy Really Is

A simple definition you can actually use

A Go-to...