This week is all about webinars, both why you, the professional video marketer need to be using this marketing strategy now and the platforms that help you do this effortlessly.
I have been using webinars for consulting, training, and sales over the last 6 years. during this time, I have made every error that you could imagine. And I've had some really lousy software to add to the problems at times.
Last year I read an article about the 10 best reasons for using webinars, by Agnes Jozwiak, Marketing Director at ClickMeeting. She brought up some very valid reasons for using webinars as shown below.
1. Most Cost-Effective Marketing Tool
When it comes to using the best kind of marketing techniques in the most cost-effective way, webinars trump them all. Of course, webinars arenít free to host and it takes time and planning to present high-quality content. However, you are able to...