VidPenguin Productions Blog

My 5 Favorite Ways to Improve Email Marketing (using Icons)

email icons Feb 19, 2021

Who would have thought that simple icons could help boost your email marketing efforts? The message is important, but it’s the little things like an icon that make a big difference.

But the key is to find a way for your message to be conveyed.

The icon is a powerful tool for marketers to use in their marketing campaigns. The icon can highlight your company’s benefits and show the positive effects of your offer.

They can demonstrate particular features or characteristics of your...

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How to Double Your Course Sign-ups

This will work for most any information product that you deliver over time.

For example, if you’re having a course with weekly classes, a training program in which you release one video every so often, or anything that is not released all at once, here is how to double your sign-ups.

Let’s say you’re offering a course with weekly live training for $97. You promote your course and get as many paid sign-ups as you can. You might give this option a Sunday night deadline.

If you...

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How to Get a 200% Increase in Opt-Ins

email marketing May 17, 2020
 

Here’s how a simple change to your opt-in page can give you a 200% increase in your conversions.

Or rather…

The BIG mistake you’re making right now that’s costing you a TON of opt-ins every single day.

This won’t apply in all situations but when it does, it’s amazing what a difference this can make.

Let’s say your affiliate is sending out your promotion to their list.

Your email, which you’ve written for your affiliate, gives all the reasons...

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15 Lead Magnet Ideas to Grow Your Email List in 2019

 

Today's B2B buyers are pickier than ever when it comes to branded content. DemandGen Report's annual survey found that 88 percent want lead magnets which focus more on business benefits, while 75 percent want more data-driven content.

Building trust with B2B buyers may be more challenging than ever, but high-value lead magnets can create a steady stream of qualified prospects.

 

15 B2B Lead Magnet Ideas for 2019

To inspire your B2B content strategy, we've curated a list of high-returns...

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