64% of customers make a purchase after watching branded video content — and social media video content inspires 12-times as many shares as image and text based posts combined.

Plus, the brain processes video up to 60,000 times faster than it does text, which means the right clip could help you make a more emotional connection with potential customers.

For these reasons, content marketers need to “up” their game when it comes to video — and to do that, they need the best tools they can find.

T...

Believe, Achieve, Succeed

I was walking down the high street today, and I walked past someone carrying a bag with the sentiment, “Believe, Achieve, Succeed” written on it. I think it was for a school or an academy in the area. But it struck me that those are three very good simple core principals that we should be instilling in our young folk these days.

All too often we see posts and memes on social media sites extolling how the youth of today expect things to be given to them or that they...

Here are 6 simple methods for driving NEW traffic to your blog posts and articles that you publish online.

1. Create timely content and circulate it to the right platforms. Instead of always pursuing evergreen content, create fresh, trending content that is relevant to the world at that moment.
2. Know the purpose of your content. Focusing on pleasing Google or optimizing for clicks will get you part of the way, but it won’t be enough to keep users interested in and engaging with your content. Cre
...

A truly great lead magnet is literally worth its weight in gold because of what it can do for you.

Done correctly, lead magnets are irresistible bribes that offer a specific value to a prospect in exchange for their contact information.

The better the lead magnet, the more subscribers you can get.

The more subscribers you get and the better targeted they are, the more money you can make promoting to those subscribers.

As you can see, your entire funnel rests on your lead magnet.

So here are m...

The Grasshopper & The Ants is one of Aesop’s Fables, it tells of a lazy grasshopper enjoying the sun, while the ants work feverishly, building up their nest and their stores for winter. When winter comes, the grasshopper has nothing and goes begging to the ants and is turned away. The moral of the story is all about hard work and planning for the future. However, there is another view of the fable, that views the ant’s industry as mean and selfish.

As we grow, we are taught that hard work and p...

Have you noticed that a rather large percentage of your customers don’t actually USE your products?

You’re selling a viable product that guides your customers to a specific outcome, such as making money or losing weight.

And some of your customer buy just about every product you produce.

But… they don’t use your products…

Which has you scratching your head and wondering if you’re doing something wrong.

You’re not.

For some people, the act of buying a product is enough for them.

They feel ...

I love building videos, but this blew me away. 

I wish I had thought of this one...

For as long as I can remember, video software has been released focusing on just ONE part of video marketing. 

…The MAKING of the video. 

Have you ever created a video, been SUPER excited by how awesome it looks and then thought:

“NOW What?” 

It’s the #1 problem PLAGUING video marketing right now. People don’t know how to USE the videos they are creating to generate traffic, leads and sales.

Sure – you’ve got an a...

Happy Halloween!

Attached is a very spooky treat in a downloadable zip file. You'll find 3 PowerPoint slide decks that you can easily convert to your own Halloween PowerPoint videos.

Download now

And here is a Halloween gift offer, I just added 2 new training workshops to the store and want to give you a gift coupon code to get either one of these courses for 50% off. Just click the links below and you'll get the discount on the checkout. 

Facebook Ad Creatives Workshop 2019
Discover the...

Every product falls into one of 4 categories, and here they are ranked by order of how easy they are to sell:

1: Relief of Pain.

This is always going to be the easiest thing to sell because people are willing to pay to relieve pain.

Think of the last time you had a toothache. I’m guessing you didn’t put off going to the dentist, and in fact you insisted on seeing your doctor the same day you called.

If someone wakes up to a flooded basement, they are on the phone searching for the plumbe...

How would you like to leverage the massive traffic of Amazon to build your email list?

Amazon is the world’s largest product search engine with…

• 304 Million Active Users
• 192 million unique monthly visitors
• $107 Billion net sales in 2015

The key to building your list as fast as possible through Amazon is to publish FREE content.

Just imagine thousands of people downloading your content for free, and then opting into your list to get MORE great content.

What’s that?

You think you can’t...