On or off the internet, you are always selling something to someone.
Maybe you’re selling your parents on why they should pay for your college.
Or you’re selling your spouse on why they should let you take that trip with your friends.
Or you’re selling your boss on what a great employee you are, and how you should get a BIG raise starting NOW.
We even sell little things, like getting our kids to go to bed, getting the newspaper carrier to deliver our...
While this list is by no means comprehensive, here are 7 dirty tricks to watch out for if you’re selling products on Amazon:
Let’s say you have an online store, and you have your products on Amazon.
Anyone can copy your photos and product descriptions and place them on Amazon under their account.
Worse yet, when you contact Amazon to file a complaint, they will require proof and documentation for...
What if your prospects aren’t buying from you? Assuming they’re seeing your offer, the reason they’re not buying is one of the following:
1: They don’t want what you’re offering. You will never sell these people.
Go find the people who WANT your product or find a product your people want.
2: They literally don’t have the money or credit to buy what you’re offering. They want it, and if they had the money, they would buy...
Hashtags organize social media according to conversations and topics, making it easier for you to find your target market for your brand.
To like, retweet, and reply to posts under several hashtags, use a social media monitoring tool such as Hootsuite. Hashtagify can also help you find other hashtags that are related to the one you’re targeting.
Now here’s the tricky part: Not all hashtags are to be treated the same on every channel. For example:
Here’s an interesting idea I observed in action last week…
Plan out an online treasure hunt using several images.
Then contact a few of your partners and ask each one to pin an image on their Pinterest board. Each image gives a clue to the next image in the treasure hunt.
Publish a blog post about the promotion along with a link to the first image. Fans then go from image to image by following the clues. The last image forwards them to a hidden page where they...
Don’t you just love programs where you make the sale once and get paid over and over again?
And what’s not to love about the fitness and health niche, too? It’s expanding faster than people’s waistlines, to the tune of $100 billion dollars on a global, annual basis.
Your customers are desperate to lose weight which is why they buy your products. If they do lose the weight, you can then sell them fitness...
If you keep a tab on what’s trending, then you must have heard about how quizzes are one of the most engaging content types. Yes, that’s true!
Nowadays, quizzes are used to engage potential customers. It is by asking them questions concerning their interests.
You would be amazed to know that an average quiz gets shared on Facebook for up to 2,000 times.
Quizzes provide you with user-generated insights on how your audience is...
Sometimes even small changes can make a big difference in getting traffic through the SERPS.
1: Your content doesn’t connect with visitors
Buyers want to be heard, understood, and helped. Most of all, they need to feel they can trust the content on your website, or they will leave.
If your content is nothing but, “We are the BEST! Buy from US!” Then why would anyone trust it?
If the end goal of your site is to make sales, start by...
As anyone who’s tried it knows, recruiting affiliates for a product launch can be a real pain.
Some affiliates have large egos and even bigger demands for your time and your money.
“I want a bigger commission.” (They ask this no matter how much you’re paying, btw. I think they read it in an affiliate how-to manual.)
“I want you to promote my products to your list in return for me promoting your product.” (Now you ...
While everyone else has a free e-newsletter or even a paid online newsletter, you might consider going in the opposite direction and having a PRINT newsletter.
You can use a mailing service to print and mail the newsletter for you, making it a hands-off operation once you send them your new issue and updated mailing list.
Formatting the issue is something you can hire out.
Even writing the articles can be outsourced if you don’t want to do it yourself.
But why would you want to do a...