VidPenguin Productions Blog

11 Tips for Retaining Customers for Life

 

You already know that it’s far easier to sell to a customer you already have than it is to get a new customer.

Then again, it can sometimes be easier to get a new customer than to retain the old ones, depending upon the mistakes you’re making. But if you can avoid the mistakes and do things right the first time, your job will be that much easier, and customers will stick with you through thick and thin.

Here’s how to hook those customers you’ve worked so hard to win...

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The Million Dollar Notebook

motivation success May 31, 2020

I was reading a classic the other day – The One Minute Entrepreneur.

This is a distillation of the first couple of chapters, including the very same notebook idea that so many self-made people have used to build their fortunes.

 

There once was a young man in high school who found himself in jail, accused of having illegal drugs. This student wasn’t a bad person by any means. He had friends, decent grades, a girlfriend who loved him and a place on the football team.

But he...

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Vimeo vs. YouTube – What’s the Difference?

video marketing May 29, 2020

Vimeo is YouTube’s closest competitor, but it’s not a YouTube clone. Because there are genuine differences between the two, you might find that Vimeo is sometimes the better choice for your videos.

 

Prestige – When someone says, “YouTube video,” what do you think of?

And when someone else says, “Vimeo video,” what do you think of now?

Anything and everything is on YouTube. There are no quality filters to speak of, which is why anything and...

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7 Ways to Maximize Your Zoom Meetings

 

Zoom gives you the capability to hold face-to-face meetings, show what’s on your screen to everyone else on the call, pass control from one person to another and record the call as a video.

But did you know Zoom is capable of even more than that?

Here I’ve created a list of 7 things you can do on Zoom to get you started.

 

Create recurring meetings with saved settings and one URL

Okay, you knew about this one, right? When you schedule a meeting, tell Zoom if the meeting is...

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How to Double Your Course Sign-ups

This will work for most any information product that you deliver over time.

For example, if you’re having a course with weekly classes, a training program in which you release one video every so often, or anything that is not released all at once, here is how to double your sign-ups.

Let’s say you’re offering a course with weekly live training for $97. You promote your course and get as many paid sign-ups as you can. You might give this option a Sunday night deadline.

If you...

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Suffering from Pandemic Blues? Try This

We’re living in one of those movies where a virus threatens humanity; some of the leaders don’t pay attention to the scientists, and everything looks hopeless while the protagonists' race to save lives and find a cure despite the politicians best efforts to be total idiots.

Then the heroes save the day, all is well, and we can leave the movie theater relieved it was ‘just a movie.’

Except that now we are trapped on the movie screen, the director is gone, and there is...

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Life in Crisis - Done is Better Than Perfect

With the world essentially turned upside down right now, maybe it’s a good time to forget about getting things perfect and instead simply concentrate on getting them done.

Whatever your specialty is, reach out to people on social media and see who you can help. I think you’ll find that people are much more open right now to receiving help from a kind stranger.

Offer two ears to listen and one mouth to offer solutions to whatever they are facing. In other words, do more listening...

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When Keeping 10% Pays You 1,000%

There is an old piece of advice that says you should always, ALWAYS pay yourself first. Take 10% off the top of everything you earn and save it, invest it, and, most of all, keep it for yourself.

You save this 10% off the top before you pay any bills before you pay taxes before you buy food or pay the mortgage.

And over time, that 10% will add up to significant money and even financial freedom.

But there’s another 10% I want to talk about, and it’s time.

If you’re spending...

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How to Get a 200% Increase in Opt-Ins

email marketing May 17, 2020
 

Here’s how a simple change to your opt-in page can give you a 200% increase in your conversions.

Or rather…

The BIG mistake you’re making right now that’s costing you a TON of opt-ins every single day.

This won’t apply in all situations but when it does, it’s amazing what a difference this can make.

Let’s say your affiliate is sending out your promotion to their list.

Your email, which you’ve written for your affiliate, gives all the reasons...

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Businesses That Are Booming During Covid-19

business list success May 15, 2020

Here’s a list of businesses that are doing exceptionally well during this pandemic:

  • Nearly anything and everything health care related
  • Natural supplements
  • Nearly anything food-related except some restaurants - grocers, farmers’ markets, produce stands, convenience stores
  • Restaurants that deliver or offer takeout
  • Food cultivation such as plants, seeds, farming
  • Organizations providing social services
  • Media of every type – newspapers, television, radio, and internet
  • Hardware...
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