VidPenguin Productions Blog

I’m using the word “convert” here loosely because I don’t know exactly what your goal is with your website. But whether it’s to get subscribers, inform your readers, make sales, or drive traffic to offers, none of that will happen if you don’t get awesomely good at these three things we’ll cover.

Most websites don’t work. They’re like outdated billboards in the middle of the desert. The weary traveler is looking for help, but all the billboard does is mutter the exact words repeatedly.

And dri...

If you have an email list, you already know that you must continually add new subscribers to keep your list profitable. While some customers will buy from you forever, others buy today but not tomorrow. Or they change email addresses or lose interest.

I searched high and low online to see what email experts said about building an email list faster, and I was astonished to realize there are several things I should have been doing all along. The good news is, there are simple methods for building...

Cornerstone content is the best, most important article(s) on your website. These are the posts you make to rank high in the search engines and look like the authority you are.

When writing one of these articles, your goal is to provide the best and most complete information on your topic. Your goal isn’t to sell, at least not right away. You want to present yourself and your website as THE authority on your topic, the one readers, turn to for reliable information and advice.

You can raise bra...

You already know how important images are for your marketing efforts. People pay attention to images, read image captions, and are more likely to read your content if it contains compelling pictures.

Images make your content look more professional and help to improve your communication with your audience.

While there are numerous free stock photography sites you can use, here are a few reasons to consider paying a small fee to license the images you want:

• Your rights on free images are some
...

Remember when everyone was so excited to use a service such as Kunaki to create real, tangible CDs and DVDs and have them shipped out?

Yeah, I know that was a few years ago.

And since then, I think many marketers have decided that tangible products are too much work.

But guess what?

Now more than ever, if you want to stand apart from everyone else in your niche and if you want to charge real money (BIG MONEY) for your products, then sending out actual hold-in-your-hands products makes good s...

50 Cent is a rap superstar turned media mogul and entrepreneur. He’s also the guy who survived getting shot 9 times (9 TIMES!) in 2000.

And he’s got something to tell you about how to succeed in the world of business, a place he finds is more ruthless than the streets of Queens, New York in the ’80s.

You can read the entire article in Entrepreneur, but I want to make sure you do not miss #2 because this has made a huge difference in my life and the lives of every successful person out there.

 In this short video, I show you the 4 different themes that you can build with Masher Sites as well as what's coming later this year.

Plus if you act before the end of March, you can save 30% on any Masher Site Package with this code: MARCH30.

Grab your Masher Sites today at MasherSites.com

It’s disheartening to spend weeks creating the perfect product that people don’t buy. You were sure it would be a hot seller, yet your sales are nowhere to be found.

Now imagine you’re writing a book for Kindle, hoping that Amazon and readers alike will love it enough to make it a bestseller.

The criteria that make a hot selling product isn’t all that different from what’s needed to make a Kindle book fly off of Amazon.

1: You’ve got to be in a pre-existing market. Even if you want to carve o...

You get a new subscriber, but they don’t receive your confirmation email. Or maybe they get that one, but they don’t get the following email with the download link.

Was it your fault?

Probably not.

Online marketers email a lot.

And we’re used to a handful of people being jerks – subscribing, grabbing the freebie, and then complaining we’ve spammed them.

But email reputation works both ways these days, and someone who does that is hurting themselves more than you.

CRMs track email addresses...

The "IT" is whatever you want to bring into reality. For our purposes, we're going to talk about how to "Make Your New Business" happen, but you can use this knowledge to create almost anything from scratch.

Without permission.

Without bosses.

Without someone telling you NO, you CAN NOT do that.

Without the roadblocks you've come up against before.

And without that monkey voice in your head telling you that you're not good enough, that people will judge you, that you need to keep your head ...